Facebook Product Marketing Manager, IGTV & Media in San Francisco, California
Over a billion people use Instagram, which means jobs here offer countless ways to make an impact in a fast growing organization. Instagram was built to connect people to the people and interests they love. Our app has played a critical part in forming meaningful communities where people can connect with each other and share what matters most to them.
Instagram is looking for a Product Marketing Manager to evolve our platform tools and monetization solutions for creators, influencers and publishers across the main Instagram app and IGTV. This person will be responsible for creating our business and product strategy, managing our go-to-market plans and coordinating a cross-functional team to bring great solutions to content creators and the community. The ideal candidate will have a multi-disciplinary background—including business strategy, product marketing and analytical skills — and be passionate about Instagram and content creators. This is a full-time position based in our San Francisco office.
Help establish and scale our end-to-end solutions for creators, influencers and publishers
Partner with product management and engineering to define the strategy and product roadmap for our creator and media solutions
Set our go-to-market strategy for media and creator products and collaborate with our partnerships, marketing, PR, measurement and sales teams to create product positioning and materials
Be the trusted voice of creators, influencers and publishers by surfacing qualitative and quantitative insights to shape product direction, ensure product-market fit and scale adoption
Assess and prioritize expansion and new monetization opportunities
Catch unanticipated issues that arise along the way and see them through to resolution
5+ years of business strategy, product marketing, marketing or media experience
Experience working with content creators, influencers or publishers
Experience creating frameworks to evaluate problems and present a recommendation for how to proceed
Experience setting strategic direction and executing go-to-market plans
Experience driving and executing global projects
Experience in communication and influencing a cross-functional team
Experience working with or in support of diverse communities
Equal Opportunity: Facebook is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. If you need assistance or an accommodation due to a disability, you may contact us at firstname.lastname@example.org or you may call us at +1 650-308-7837.