Facebook Vertical Marketing Manager, News Partnerships in New York, New York

Intro:

Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities - we're just getting started.

Summary:

We're looking for an experienced marketing professional to join our Global Business Marketing team to lead and execute the integrated marketing strategy for our news publishing partners. This person will create and execute marketing plans and develop thoughtful narratives which drive partner value and drive product adoption. The ideal candidate is a strategic problem solver that can utilize both creative and analytical experience to build solutions. This person should bring a proven track record of leading marketing campaigns, building event strategy, and developing best-in-class presentations and marketing materials for a media or technology company.

Required Skills:

  1. Build and execute world-class partner integrated marketing programs, campaigns and communications for news partners

  2. Shape global marketing strategies, develop and launch innovative programs, and help steer regional executions to drive partner value and support Facebook's news narratives

  3. Produce high profile creative presentations and marketing collateral that resonates with publishers on a global stage

  4. Contribute strategic vision to our content development and storytelling efforts (blogs, video series, etc.)

  5. Work closely with program teams to craft effective event marketing strategies

  6. Grow adoption and education of Facebook's suite of tools through developing and spearheading audience-led partner education programs, including overseeing drafting playbooks and producing instructional video series

  7. Serve as a cross-functional leader, collaborating closely with partnerships, product leadership, analysts, research, and more to drive high impact results

Minimum Qualifications:

  1. 6+ years work experience in Marketing, Partnerships or Sales-Marketing

  2. Experience developing presentations and collateral

  3. Experience defining, developing, and leading audience-led marketing campaigns and activations to drive engagement, reach and growth

Preferred Qualifications:

  1. BA/BS degree or higher

  2. Marketing experience at a fast-paced news, technology or media company with focus on integrated partner marketing

  3. Experience with crafting and executing event marketing strategies

  4. Experience working in a startup unstructured environment

Industry: Internet

Equal Opportunity: Facebook is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-ext@fb.com or you may call us at +1 650-308-7837.