Facebook Product Marketing Manager, Advertising Platform Tools in Menlo Park, California

Intro:

Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities — we're just getting started.

Summary:

At Facebook, we make advertising meaningful for everyone: for people, and for the 7 million businesses who use our platform to connect with people across the Facebook family of apps. Internal partner teams developing on top of our platform are key to serving our advertisers with very diverse needs. Interfaces needs to scale the growth of the platform by building tools to support and guide these teams to build for advertisers.

We're looking for an experienced leader who is passionate about technology, innovation and advertising to join our Advertising Interfaces team. The Product Marketing Manager will be responsible for driving customer requirements for the partner teams developing into our Interfaces in addition to developing a strategic vision of how we continue to scale growth. Must have a proven track record demonstrating strong analytical skills, strategic thinking, and decision making under uncertainty. Ideally this candidate will have prior experience in the advertising space working with developers or internal product teams building solutions onto a platform. He or she must thrive with cross-functional teams and exhibit excellent analytical and communication skills.

This is a full-time position based in our Menlo Park, CA headquarters location.

Required Skills:

  1. Lead market assessment, quantitative analysis, qualitative feedback, and represent the requirements of internal partners and the market internally with Product Management and Engineering

  2. Demonstrate a strong understanding of the broader Facebook ecosystem to develop strategic product direction and positioning

  3. Lead market segmentation and opportunity assessment efforts to prioritize product opportunities for helping Facebook sales and marketing work more efficiently and effectively to serve internal and external client needs

  4. Plan and lead cross-functional efforts to drive successful product beta programs and launches

  5. Partner effectively with Product Management and all sales channels to create world-class product marketing communications, including all sales-facing materials and training

  6. Drive product adoption and usage by developing and managing detailed, long-term adoption plans

Minimum Qualifications:

  1. 6+ years work experience, with at least 2+ years working in a product marketing or product management capacity working with sales and or engineering leadership

  2. Quantitative analytical experience and communication experience

  3. BA/BS degree

Preferred Qualifications:

  1. Masters degree

  2. Experience in online marketing, platform roles, analytics, and/or strategy consulting

  3. Experience working in a cross-functional capacity within a dynamic, rapidly changing environment

Industry: Internet

Equal Opportunity: Facebook is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-ext@fb.com or you may call us at +1 650-308-7837.