Facebook Manager, SMB Channel Marketing, Outsourced and Unmanaged in Menlo Park, California
Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities — we're just getting started.
The SMB team contributes directly to this mission by connecting every small and medium sized business in the world with their customers on Facebook and then helping them grow through solutions like pages and advertising. We succeed when we help our customers grow their business.
Facebook is seeking an experienced marketing leader for its Small & Medium Business Marketing team to drive our Channel Marketing efforts to grow unmanaged SMBs through outsourced sales programs and performance marketing. The successful candidate must be passionate about growing and leading world-class teams that build scaled marketing programs in a fast-paced environment. The candidate must thrive with cross-functional partners and exhibit excellent analytical and marketing skills. This is a full-time position based at our headquarters in Menlo Park.
Manage and grow a team of Channel Marketing Managers, including people managers, that build and execute the channel marketing strategy to grow segments of SMBs
Build a strong culture centered on impact, transparency, individual and business growth, and fun
Guide team to drive leads to outsourced sales programs and drive impact through performance marketing direct-to-SMBs (Key channels include email, onsite, FB Ads, SEM and more)
Develop a marketing function for SMB's Outsourced and Unmanaged effort
Drive marketing PoV in leadership forums to drive overall area strategy
Build strong and effective relationships with cross-functional teams, including program management, analytics, creative, product and more
Prioritize across initiatives and stakeholders to ensure that team is delivering the most impact
Communicate effectively to all levels of the organization
BS/BA in marketing, economics, engineering or quantitative field
12+ years of total experience with track record of increasing responsibility, including leading high performing channel marketing teams
Digital marketing and analytical experience in channels like email, Facebook Ads, onsite merchandising, SEM and display
Demonstrated experience devising and lead marketing programs
Demonstrated experience achieving marketing results across a portfolio of marketing objectives
Experience leveraging marketing to drive results in an outsourced/sales environment
Experience leading, influencing, and providing direction to cross-functional teams
Experience communicating with peers, management, and cross-functional teams
Advanced degree in marketing, economics, engineering or quantitative field
Experience managing people managers
Avid Facebook user
Passionate about SMBs
Equal Opportunity: Facebook is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. If you need assistance or an accommodation due to a disability, you may contact us at email@example.com or you may call us at +1 650-308-7837.