Facebook Head of Market Development, North America in Menlo Park, California
Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities - we're just getting started.
Facebook’s Marketing Partner program helps developers build products that make marketing easier and more effective. The Manager for Market Development will manage the team responsible for driving the adoption of partner solution, working closely with the Global Sales teams and the Facebook Marketing Partner Ecosystem. The role will also identify and articulate opportunities for partner product innovation across key industry verticals and sales channels.
The ideal candidate will have experience working with sales and cross-functional teams to drive product adoption among large advertisers and advertising agencies. Success in this position requires a strong understanding of using advertising and marketing technology solution to meet business objectives. This role will be based in our Menlo Park, CA office.
Manage and support a team of leads who drive adoption of partner solutions across the region and identify areas for future product innovation via partners
This is a player/coach role where the manager will be both supporting the team (as above) and also directly executing on certain regional elements of the overall team responsibilities outlined below
Identify criteria, manage and track KPI's of Marketing Partners
Work with agency development leads, sales, and partner mangers to develop an agency strategy across the region to maximize the impact of partners solutions in across agency groups
Liaise with the Global Accounts team to develop technology strategies that drive increased engagement and client success
Represent the Marketing Partner program and the application of its solutions to key stakeholders throughout the sales organization covering regional, vertical and agency teams
Liaise with the Partner teams to ensure the optimum mix and combination of partners are present and servicing markets to achieve and contribute significantly to sales objectives
Work with the customer facing teams of international partners for go-to-market strategies and optimum service delivery
Develop a sales enablement strategy to active the sales teams via content, training and analytics
Track KPIs of solution adoption and performance across different industry verticals and regions
Partner closely with training resources to lead, design, and participate in training programs to further partner product knowledge within sales
Distill and surface market feedback to represent the requirements of the market internally with Global Product Growth and Partner Development teams
Liaise with the Business Marketing team on building scaled approaches and processes to in-market activity and communication including collateral development
Evangelize partners solutions at both internal and external events
5+ years experience managing a team
Knowledge of media agency business models and experience working with cross-functional teams including product, sales, marketing, and operations
Proven experience of analyzing business problems and presenting technology solutions for these at multiple levels from C-level though to functional managers
Proven experience of working cross-functionally with peers and managers, both internally and externally
Project management and quantitative/analytical experience
Entrepreneurial with experience in a sales, and/or online advertising environment
Experience working remotely as part of an international team
10+ years direct experience of consultative or solution selling in advertising or marketing technology
Knowledge for Facebook products, technology and online marketing in direct response or performance marketing
Equal Opportunity: Facebook is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. If you need assistance or an accommodation due to a disability, you may contact us at email@example.com or you may call us at +1 650-308-7837.