Facebook Market Development Lead (Global Accounts), Facebook Marketing Partners in London, United Kingdom


Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities — we're just getting started.


Facebook was built to help people connect and share, and over the last decade our tools have played a critical part in changing how people around the world communicate with one another. With over 2 billion people using the service and more than fifty offices around the globe, a career at Facebook offers countless ways to make an impact in a fast growing organization. Facebook’s Marketing Partner program helps developers build products that make marketing easier and more effective. The Market Development Lead will form part of a team responsible for driving the adoption of partner solution across our Global Accounts , working closely with the Global sales and product marketing teams. The role will also identify and articulate opportunities for partner product innovation across key industry verticals and sales channels. The ideal candidate will have experience working with sales and cross-functional teams to drive product adoption among large advertisers and advertising agencies. Success in this position requires a strong understanding of using advertising and marketing technology solution to meet business objectives. This role will be based in our London office reporting to the regional manager for Market Development.

Required Skills:

  1. Represent the Marketing Partner program and the application of its solutions to key stakeholders throughout the sales organization covering Global Accounts (GAT) and Global Product marketing teams

  2. Liaise with the Partner teams globally to ensure the optimum mix and combination of partners are present and servicing regions to achieve and contribute significantly to sales objectives.

  3. Work with the customer facing teams of international partners for go-to-market strategies and optimum service delivery.

  4. Develop a sales enablement strategy to activate the Global Accounts sales teams in NA, EMEA and APAC via content, training and analytics

  5. Track KPIs of solution adoption and performance across different industry verticals and regions

  6. Partner closely with GAT (Global Accounts Team) Academy program, providing training resources. To lead, design, and participate in training programs & to further provide product knowledge within sales

  7. Distill and surface market feedback to represent the requirements of the market internally with Global Product Growth and Partner Development teams.

  8. Liaise with the Business Marketing team on building scaled approaches and processes to in-market activity and communication including collateral development.

  9. Evangelise partners solutions at both internal and external events.

Minimum Qualifications:

  1. 8+ years direct experience of consultative or solution selling, ideally in advertising or marketing technology

  2. Proven experience of analysing complex business problems and presenting technology solutions for these at multiple levels from C-level though to functional managers.

  3. Proven experience of working effectively and cross-functionally with peers and managers, both internally and externally.

  4. Exceptional written/oral communication skills and influence abilities.

  5. Excellent project management and quantitative/analytical skills

  6. Deep passion for Facebook products, technology and online marketing, ideally direct response or performance marketing.

  7. Entrepreneurial, self-starter. Experience in a fast-paced startup, sales, and/or online advertising environment strongly preferred

  8. Willingness to travel internationally up to 40%

  9. Experience working remotely as part of a larger international team is a plus

  10. Fluent English, and ideally one other language from the region

Industry: Internet