Facebook Product Marketing Manager, Monetization MBA New Grad in Menlo Park, California

Intro:
Over 500 million people use Instagram, which means jobs here offer countless ways to make an impact in a fast growing organization. Instagram was built to help capture and share the world's moments. Our app has played a critical part in forming meaningful communities where people can connect with each other and share what matters most to them.

Summary:
We are investing in making Instagram an essential brand and direct response platform for marketers. Marketers and people have shown interest in doing more on Instagram, whether learning about a new brand, shopping for products or downloading a mobile app. In recent months we’ve opened up the platform to self-serve advertising in markets around the world, introducing new ad formats and objectives to deliver performance throughout the advertising funnel. Instagram is looking for a Product Marketing Manager to support the Monetization team in developing our business and product strategy, managing our go-to-market plans and coordinating a cross-functional team to bring great advertising solutions to businesses and the community. The ideal candidate will have a multi-disciplinary background—including business strategy, product marketing and analytical skills —and be passionate about Instagram. They will also be flexible and comfortable working in a cross-functional capacity within a fast-paced, often ambiguous, start-up environment. This is a full time position based in our Menlo Park office.

Required Skills:

  1. Help establish and scale our end-to-end advertising solutions to support our business strategy

  2. Partner with the leads on the Monetization team to build holistic project plans, lead the cross-functional team and ensure accountability across partners

  3. Coordinate and communicate the rollout of new products and features both internally and externally

  4. Collaborate with our marketing, PR, measurement and sales teams to create product positioning and materials

  5. Drive adoption of our advertising solutions and funnel advertiser feedback back into the product organization

  6. Assess and prioritize expansion and new monetization opportunities

  7. Catch unanticipated issues that arise along the way and see them through to resolution

Minimum Qualifications:

  1. Current Second Year MBA Student with a graduation date between December 2016 and August 2017

  2. Ability to create frameworks to evaluate problems and present recommendations for how to proceed

    1. Proven ability to drive and execute global projects

    2. Ability to contribute in setting strategic direction and executing go-to-market plans

    3. Communication skills

    4. Experience in the digital ads industry and brand marketing

Industry: Internet

Equal Opportunity: As part of our dedication to the diversity of our workforce, Facebook is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-ext@fb.com or you may call us at 1+650-308-7837.