Facebook Product Marketing Manager, Media Monetization in Menlo Park, California


Facebook's mission is to give people the power to share, and make the world more open and connected. Through our growing family of apps and services, we're building a different kind of company that helps billions of people around the world connect and share what matters most to them. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to make the world more open and accessible. Connecting the world takes every one of us—and we're just getting started.


Facebook is seeking an individual who is passionate about technology, product development, media, monetization and revenue strategies – with a focus on video and advertising. This position will be responsible for helping to shape the product roadmap for Facebook’s advertiser-facing video monetization products. This is a full lifecycle product marketing role, focused on initiating the development of new products and features, defining market requirements, providing analytic proofs for product strategy internally, running product alpha and beta tests, and executing against global launch plans to bring new advertising products to market. The successful candidate is data-driven, has the ability to synthesize market trends in media and advertising business models, strong experience and knowledge of the advertising ecosystem. Ideally the candidate will have product marketing experience within a large media owner or brand and/or preferably worked closely with creative agencies and media agencies. He or she must have experience effectively collaborating with cross-functional teams across the company to drive results. This position is full-time and based in our main office in Menlo Park, CA.

Required Skills:

  1. Drive product strategy bridging short term execution and long term vision

  2. Identify opportunities and represent voice of the market by conducting industry research, including deep quantitative, qualitative and competitive analysis

  3. Analyze product performance, synthesize customer feedback and advocate improvements

  4. Manage comprehensive, cross-functional activities including betas, positioning, policy, product documentation

  5. Communicate the value proposition of new products to all go-to-market teams and ensure that sales support materials and packages are created

  6. Drive product adoption and usage rates by supporting market facing programs and effective product launch support

  7. Partner effectively with Product Management, Media Partnerships, Engineering, Sales, Communications and other key teams

Minimum Qualifications:

  1. BA/BS degree required

  2. 7+ years overall professional experience, with 3+ working in a product marketing or equivalent (partnered with product management and/or engineering to represent market requirements)

  3. Quantitative analytical ability and communication skills

  4. Interpersonal skills and ability to develop working relationships inside and outside Facebook

  5. Experience with digital media/publishing & advertising

  6. Ability to work in a fast-paced environment

Preferred Qualifications:

  1. Candidates with a management consulting background with experience in advertising or media businesses

  2. MBA

Industry: Internet

Equal Opportunity: As part of our dedication to the diversity of our workforce, Facebook is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-ext@fb.com or you may call us at 1+650-308-7837.